Amazon Advertising / PPC
Maximize Amazon sales return with algorithmic Sponsored Products, Sponsored Brands banner campaigns, hourly dayparting rules, and target ACOS reduction loops.
Amazon PPC Campaign Management
Deploying exact-match harvest loops, Sponsored Brand headline banners, and automated bid optimization.
Sponsored Products Match Cascades
Structuring exact, phrase, and auto campaigns into structured harvest cascades to direct high-converting search queries into exact groups.
Sponsored Brands Headline Banners
Commanding primary category banner spaces with custom logo cards, headline promises, and multi-product collections.
Hourly Dayparting Rules
Programming custom automated bidding schedules to allocate maximum ad budget to peak converting hours of the day.
Negative Keyword Harvesting
Screening click logs daily to isolate and exclude non-converting search queries, trimming wasted ad spend.
Amazon PPC Specs
Amazon PPC Optimization Protocol
How we manage and scale high-return Amazon PPC advertising campaigns:
-
01
Auto-to-Exact Query Mining Mining converting search terms from auto campaigns and moving them into exact match bid groups.
-
02
Dynamic Placement Bid Tweaking Adjusting Top of Search placement modifiers (+50% to +200%) to lock down high-converting ad slots.
-
03
Negative Keyword Cleaning & ACOS Tuning Pruning search queries with high click counts and zero conversions to keep overall account ACOS low.
AMAZON PPC STACK
Request Amazon PPC Audit
Share your current monthly Amazon ad spend, target ACOS, or ROAS goals. Our PPC strategists will analyze your ad campaigns.
Transmit PPC Brief
Vertical: Amazon Advertising / PPC